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Digital Experience (DX) stories

Riverbed expands AI observability platform with new features
Unified Communications

Riverbed expands AI observability platform with new features

Riverbed has unveiled an expansion of its AI observability platform, introducing new tools that promise to optimise IT operations and improve data insights.

By Sean Mitchell • 3 min read • Fri, 11th Apr 2025
AI hallucinations challenge customer experience strategy
Customer Experience

AI hallucinations challenge customer experience strategy

Coveo's latest CX Relevance Report reveals that 49% of customers experience AI hallucinations, prompting scepticism and a demand for better digital experiences.

By Melania Watson • 3 min read • Wed, 9th Apr 2025
Kentico unveils AIRA, its AI-driven marketing solution
Marketing Technologies

Kentico unveils AIRA, its AI-driven marketing solution

Kentico has unveiled AIRA, an AI-driven marketing tool designed to seamlessly integrate with existing workflows, streamlining tasks and boosting content creation.

By Catherine Knowles • 3 min read • Thu, 20th Mar 2025
Adobe & Microsoft integrate AI agents for marketers
Unified Communications

Adobe & Microsoft integrate AI agents for marketers

Adobe has launched a private preview of its Marketing Agent, collaborating with Microsoft to integrate AI in Microsoft 365 Copilot applications, enhancing marketers' productivity.

By Melania Watson • 3 min read • Wed, 19th Mar 2025
Adobe introduces new AI capabilities in Experience Cloud
Data Analytics

Adobe introduces new AI capabilities in Experience Cloud

Adobe has unveiled enhanced capabilities within Adobe Experience Cloud, incorporating AI to improve customer experiences and advance B2B strategies.

By Melania Watson • 3 min read • Wed, 19th Mar 2025
Adobe launches AI-driven updates for personalised CXO
Hyperscale

Adobe launches AI-driven updates for personalised CXO

Adobe has unveiled AI-driven innovations within its Experience Platform, aiming to transform Customer Experience Orchestration and enhance personalisation at scale.

By Melania Watson • 3 min read • Wed, 19th Mar 2025
Insurers focus on AI & growth amid sluggish progress
Customer Experience

Insurers focus on AI & growth amid sluggish progress

Research by Forrester reveals that insurers are focusing on driving growth and improving customer experience through AI investment and system modernisation by 2025.

By Catherine Knowles • 3 min read • Fri, 14th Mar 2025
Ed Keisling appointed Progress' Chief AI officer
Artificial Intelligence

Ed Keisling appointed Progress' Chief AI officer

Progress has appointed Ed Keisling as its Chief AI Officer, focusing on driving AI strategy and enhancing digital offerings to meet customer needs.

By Moritz Florian • 2 min read • Fri, 28th Feb 2025
F5 unveils new platform to tackle AI-driven complexities
Data Analytics

F5 unveils new platform to tackle AI-driven complexities

F5 has launched its new Application Delivery and Security Platform, designed to simplify AI management complexities for organisations embracing AI technology.

By Sean Mitchell • 3 min read • Thu, 27th Feb 2025
Human-centred design essential in software development
Digital Transformation

Human-centred design essential in software development

Alex Avery, Founder of Notitia, insists that human-centred design is crucial in software development, ensuring solutions meet user needs, not just technological goals.

By Sean Mitchell • 3 min read • Fri, 21st Feb 2025
Lifecycle launches Nexus App for MVNO customer management
Digital Transformation

Lifecycle launches Nexus App for MVNO customer management

Lifecycle Software has unveiled its Nexus App, a mobile application designed to help Mobile Virtual Network Operators streamline operations and enhance customer engagement.

By Kaleah Salmon • 2 min read • Thu, 20th Feb 2025
Report reveals CMS challenges in future digital marketing
Software-as-a-Service

Report reveals CMS challenges in future digital marketing

Sitecore's Websites 2025 report reveals marketers prioritise AI and personalisation amid CMS limitations, with 76% citing budget constraints as a key hurdle.

By Sean Mitchell • 2 min read • Fri, 7th Feb 2025

Stories from Other Regions

Digital Experience (DX) stories

New Relic unveils eAPM to boost Kubernetes observability
Virtualisation

New Relic unveils eAPM to boost Kubernetes observability

New Relic has launched eAPM, a feature to enhance IT team efficiency and boost application uptime through automated monitoring of Kubernetes applications.

By Catherine Knowles • 3 min read • Thu, 3rd Apr 2025
Indosat embraces AI to enhance Eid communication network
Unified Communications

Indosat embraces AI to enhance Eid communication network

Indosat Ooredoo Hutchison is leveraging artificial intelligence to enhance its network capacity and connectivity during the busy Eid al-Fitr period.

By Kaleah Salmon • 3 min read • Tue, 1st Apr 2025
AI trust varies among New Zealand financial service users
Marketing Technologies

AI trust varies among New Zealand financial service users

A Salesforce report reveals New Zealand consumers show mixed trust in AI within financial services, highlighting a growing expectation for lower fees and faster transactions.

By Kaleah Salmon • 2 min read • Mon, 31st Mar 2025
Telstra reports record data use at Australian Grand Prix 2025
Unified Communications

Telstra reports record data use at Australian Grand Prix 2025

Telstra recorded a remarkable 94 terabytes of data use during the four-day Formula 1 Australian Grand Prix, doubling last year's 5G traffic.

By Kaleah Salmon • 3 min read • Fri, 21st Mar 2025
Sinch wins Adobe partner award for third consecutive year
Customer Experience

Sinch wins Adobe partner award for third consecutive year

Sinch has been awarded the Adobe Digital Experience Unified Customer Experience Technology Partner of the Year for 2025, its third consecutive win in this category.

By Sean Mitchell • 3 min read • Wed, 19th Mar 2025
Nexer Digital aids firms in European Accessibility Act prep
BBC

Nexer Digital aids firms in European Accessibility Act prep

Nexer Digital has landed key clients Bupa and Auto Trader to enhance compliance with the forthcoming European Accessibility Act, aiming for inclusive digital experiences.

By Kaleah Salmon • 2 min read • Mon, 10th Feb 2025