The Ultimate Guide to Customer Data Platforms
A curated Irish edition of TechDay news, analysis, interviews, reviews, job moves, and related resources for Customer Data Platforms (CDP).
What to know about Customer Data Platforms
Customer Data Platforms (CDPs) are central tools in today’s business landscape, enabling organisations to collect, unify, and activate customer data for insightful analytics and personalised customer experiences. As companies face an abundance of consumer data from numerous channels, CDPs provide a technological backbone to harness this information efficiently and securely.
The recent stories reflect how various industries—from retail and healthcare to aviation and technology—are leveraging CDPs to modernise customer engagement, improve operational agility, streamline marketing efforts, and bolster cybersecurity. Integration of AI and machine learning with CDPs is enhancing real-time data insights, enabling hyper-personalisation, and supporting first-party data strategies amid evolving privacy regulations.
By exploring these stories, readers can learn about practical applications of customer data platforms, understand the benefits of unifying data across platforms, and discover the challenges and solutions in deploying CDPs effectively. This tag serves as a valuable resource for professionals interested in driving efficient growth, enhancing customer loyalty, and navigating the complexities of data privacy and AI in customer experience management.
Irish Customer Data Platforms News
Regional stories with direct local relevance
ServiceNow warns of Ireland's 284 million-hour service gap
ServiceNow research says Irish customers lose 284 million hours a year to poor support, as fragmented systems and weak empathy blunt AI gains.
Two-in-five Irish workers say AI is essential at work
Landmark Technologies survey warns Irish employers are lagging as staff put confidential data into AI tools and use them for critical decisions.
Anthropic offers EUR €355,000 AI roles in Dublin push
Anthropic dangles EUR €355,000 AI engineering pay as it ramps up Dublin hiring drive and cements the city as a key European hub.
Analyst Insights
Research and market analysis connected to Customer Data Platforms
DevRev wins ISO 27001 certification for AI security
Temenos named Forrester leader in digital banking tech
Infobip launches AgentOS platform, targets agentic AI shift
Optimizely named Gartner leader for ninth year running
Whatfix study warns AI adoption gap costs mid-sized firms
Featured News
Exclusive: Denodo's Dominic Sartorio on perfect data vs the right data
Denodo's Dominic Sartorio warns businesses accelerating artificial intelligence deployments that cloud migrations alone do not make data ready for real-time AI.
Google Cloud CEO sets out enterprise AI agent plan
Google Cloud's Thomas Kurian unveils Gemini Enterprise as an open, secure workplace AI platform linking models, data, chips and security.
Exclusive: Google Cloud accelerates shift to agentic data
Google Cloud is betting on AI agents as the main users of enterprise data, unveiling new tools for context, automation and cross-cloud access.
Google sees retail success with agentic commerce push
Google's Gemini enterprise suite is live in retail at Bunnings, uniting search, service and sales with AI agents and UCP support.
Exclusive: Orderfox pushes into autonomous execution with Gieni ABX
Orderfox readies Gieni ABX, an autonomous execution layer to turn its industrial AI insights into completed tasks across enterprise systems.
Rise of AI Agents introduces new infosec risk: Okta
Okta warns that surging numbers of uncontrolled AI agents pose a major identity and access risk as they become the new digital workforce.
Elastic says AI search & context now decide customer loyalty
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
Reviews
Expert Columns
The 70% problem: Why checkout is still where eCommerce goes to die
Data quality charter vital for lasting business gains
How accurate address data powers identity verification
Mythos changes everything: Is your AI agent security ready?
From DSPM to data protection: Closing the last mile on sensitive data in the era of AI
5 eCommerce trends set to define 2026
Why email automation fails without clean and verified data
AI can inspire travel, but it still can't book it. That's about to change
5 mobile-first strategies to ensure contact data quality
The pros and cons of AI in content generation: all you need to know
Interviews
Interviews and video coverage from the network
Exclusive: Denodo's Dominic Sartorio on perfect data vs the right data
Google Cloud CEO sets out enterprise AI agent plan
Exclusive: Google Cloud accelerates shift to agentic data
Google sees retail success with agentic commerce push
Exclusive: Orderfox pushes into autonomous execution with Gieni ABX
Recent Customer Data Platforms News
monday.com rebuilds platform around AI work agents
Monday.com rebuilds platform around AI agents as Roy Mann says the company is betting on a new work model for its 250,000 customers.
Amperity launches AI tools for real-time customer action
Amperity adds AI assistants and live customer data tools to help brands act during website visits, basket abandonments and other interactions.
Twilio launches tools for human & AI conversations
Twilio expands platform with persistent conversation tools as it seeks to unify human agents and AI across customer service and sales.
Adobe completes Semrush deal to boost AI search tools
Adobe completes Semrush acquisition to widen its customer experience suite with SEO and AI visibility tools for brands.
Anomali launches ThreatStream Next-Gen with AI triage
Anomali debuts ThreatStream Next-Gen with AI triage to help security teams cut false positives and act faster across intelligence workflows.
Pinecone launches Nexus to boost AI agent task success
Pinecone unveils Nexus and KnowQL to help AI agents cut retrieval overhead, lift task completion and speed enterprise workflows.
Prismatic launches Claude Code plugin for integrations
Prismatic unveils open-source Claude Code plugin to help developers build, deploy and monitor product integrations inside the coding assistant.
TravelOne launches behavioural intelligence tool for travel
TravelOne's Bhavin Vora unveils behavioural intelligence tool for travel platforms, aiming to sharpen personalisation with real-time traveller intent.
TD Insurance launches first AI chatbot for clients
TD Insurance rolls out client-facing AI chatbot for home and auto queries, aiming to speed answers and widen digital service access.
apexanalytix launches Qubiton for AI-powered supplier checks
apexanalytix brings supplier risk checks to AI tools with Qubiton, opening access to 280 million company records via APIs, chatbots and MCP.
Mphasis posts stronger earnings as AI deals drive wins
Mphasis lifts annual deal wins 68% as AI-led contracts make up 60% of bookings, while fourth-quarter revenue and earnings also improve.
Infobip & TGR Haas launch AI fan companion RaceMate
Infobip and TGR Haas F1 Team launch RaceMate AI companion to give fans live race data, quizzes and merch access in messaging apps.
Chainguard launches compliant EKS add-ons in AWS Marketplace
Chainguard brings compliant EKS add-ons to AWS Marketplace, giving regulated organisations FIPS 140-3 validated Kubernetes components with zero known CVEs.
Klaviyo launches Custom Skills for Customer Agent AI tool
Klaviyo adds Custom Skills to Customer Agent, letting brands tailor AI service workflows for returns, bookings and gifting.
Cognizant named Aston Martin F1 Global AI Services partner
Cognizant deepens its six-year tie-up with Aston Martin Aramco Formula One Team, making AI central to performance and fan data operations.
Salesforce launches Agentforce Operations for back office
Salesforce says its new AI software can halve back-office cycle times and automate finance, compliance and supply chain workflows across business systems.
Lovable launches mobile app for building websites on the go
Lovable expands its no-code platform with an iOS and Android app, letting founders and designers build websites and web apps from a phone.
Atoms AI launches Google Ads Agent for small firms
Atoms AI adds Google Ads tool for small firms, letting users build, track and optimise campaigns without dedicated marketing staff.
Ransomware posts rise 22% as leak sites proliferate
Leak-site posts surge 22% to 2,638 in Q1 2026 as ReliaQuest flags The Gentlemen's rise, fake claims and shifting extortion tactics.
eCommerce AI spending rises as leaders fear readiness gap
eCommerce firms boost AI budgets as 73% of leaders say they are not ready, with UK and US groups citing culture, rules and old systems.