Loyalty programmes stories
Amidst rising living costs, 95% of Australians utilise loyalty programmes, with usage up 18% YoY, according to a study by Pureprofile and Retail Doctor Group.
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.
Industry heavyweights shed light on the future of brand loyalty, stressing the importance of technological innovation, personalisation and ethical engagement.
As technology advances and consumer behaviours evolve, loyalty programs require new-age strategies, explain Australian Loyalty Association (ALA) experts and emerging talent in all-inclusive interviews.
Antavo, the loyalty cloud platform, has launched the Antavo Academy, a training scheme that offers hands-on tutoring and certification.
Eagle Eye's Miles Toolin discusses the company's AI-driven loyalty and promotions platform and its plans for the APAC market. #TechDay #marketing.
According to Loyalty Now, it's important to look for a flexible solution instead of a one-size-fits-all promise.
Loyalty programs are crucial for travel, hospitality, and quick-serve brands. But why are so many getting it wrong?.
Anurag Vasisth joins us to share more about Loyalty Now, its offerings, and the company's infrastructure in Asia Pacific.
There's no doubt about it – incorporating a robust customer loyalty program in almost any consumer-facing business can pay off.
When it comes to the retail sector, merchants have never had access to so many different client touchpoints and data to understand their customers better.
New research has found customers are reassessing established brand loyalties as their priorities and behaviours shift.
ECommerce provider, Lightspeed has launched a new all-in-one marketing solution, Lightspeed Marketing & Loyalty in Australia and New Zealand.
Franchise owners are re-evaluating business priorities and making renewed commitments to improving customer experience due to the fallout of COVID-19.
Retailers can improve customer retention and secure repeat business through card-linked loyalty programs that remove friction and inconvenience for shoppers.
With the death of cookies, the 'value exchange' between businesses and their customers' willingness to share personal data has never been so important.
Airtime Rewards appoints Annika Fuchs, ex-Readly executive, as Head of International Expansion, aiming to replicate its UK success globally.
Australian workers struggling with cost-of-living pressures will be able to get cash back on day-to-day purchases under a new hi-tech program.
Eagle Eye's Untie Nots has secured a multi-year contract with NTUC FairPrice, Singapore's largest retailer, to deliver loyalty challenges.
Loyalty NZ, known for the Flybuys loyalty programme, has completed the cloud migration programme with the help of partners The Instillery, AWS and VMware.