CMOtech Ireland - Technology news for CMOs & marketing decision-makers
Ireland

Content Creation Stories - Page 2

Global Stories

Content Creation stories

Flora launches on-canvas tools & dollar usage pools
Software-as-a-Service

Flora launches on-canvas tools & dollar usage pools

Creative teams may spend less time shuttling files between apps as Flora adds 21 on-canvas editing tools and switches to dollar-based billing.

By Sofiah Nichole Salivio • 4 min read • This month
Adobe completes Semrush deal to boost AI search tools
Digital Transformation

Adobe completes Semrush deal to boost AI search tools

The acquisition gives marketers new tools to track brand visibility as AI-led discovery reshapes how shoppers find products online.

By Sean Mitchell • 5 min read • This month
DigiCert launches AI trust tools for agents & content
Cloud Security

DigiCert launches AI trust tools for agents & content

Enterprises could gain cryptographic checks for AI agents, models and media as DigiCert adds a trust layer across its platform.

By Sean Mitchell • 4 min read • This month
Enterprise AI ambitions outpace readiness, survey finds
Data Protection

Enterprise AI ambitions outpace readiness, survey finds

Despite near-universal enthusiasm, only 27% of organisations say their data and workflows are connected enough to support AI success.

By Sofiah Nichole Salivio • 4 min read • This month
MOTHER.tech launches Degen AI app with invite access
Gaming

MOTHER.tech launches Degen AI app with invite access

Private-by-default channels replace the public feed, as the Brooklyn-based start-up seeks to monetise creator-made AI tools after USD $15 million raised.

By Sofiah Nichole Salivio • 3 min read • This month
Hyland named Leader in Gartner's 2026 document review
Document Management

Hyland named Leader in Gartner's 2026 document review

The ranking highlights growing demand for governed AI tools in regulated sectors, where document control and auditability are becoming critical.

By Sean Mitchell • 4 min read • This month
DigiCert launches content trust manager for AI media
Cloud Security

DigiCert launches content trust manager for AI media

Growing concern over AI-made media is pushing firms towards cryptographic proof of origin as DigiCert adds a managed verification service.

By Joseph Gabriel Lagonsin • 3 min read • Last month
ANZ firms shift cloud workloads to private & hybrid
Private Cloud

ANZ firms shift cloud workloads to private & hybrid

Cybersecurity and AI demands are pushing most Australian and New Zealand firms to move workloads back from public cloud to private or hybrid systems.

By Joseph Gabriel Lagonsin • 3 min read • Last month
DigiCert launches AI Trust architecture for agents
Identity and Access Management

DigiCert launches AI Trust architecture for agents

Businesses face rising risks from unverified agents, tampered models and synthetic media as DigiCert adds cryptographic controls across its platform.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Anthropic links Claude to Adobe, Blender & Ableton
Marketing Technologies

Anthropic links Claude to Adobe, Blender & Ableton

Creative professionals can now use Claude inside Adobe, Blender and Ableton to automate tasks, search docs and move work between apps.

By Mark Tarre • 4 min read • Last month

Stories from Other Regions

Content Creation stories

Your website is being read by AI - and you're probably invisible to it
Digital Transformation

Your website is being read by AI - and you're probably invisible to it

Australian businesses risk vanishing from search as AI tools replace blue links with one answer, cutting clicks and reshaping discovery.

By Lovan • 7 min read • This month
Skailed launches automated FAQ tool for eCommerce pages
Customer Experience

Skailed launches automated FAQ tool for eCommerce pages

Retailers with sprawling catalogues can now automate product FAQs, reducing manual content work while boosting page visibility for shoppers.

By Joseph Gabriel Lagonsin • 3 min read • This month
The UK's subscription economy crackdown and what this means for tech businesses
Data Protection

The UK's subscription economy crackdown and what this means for tech businesses

Tech firms face refund-system upgrades and tighter cancellation rules as the UK delays its new subscription regime until Spring 2027.

By Tom Gates • 3 min read • This month
Doxis named Gartner leader for document management again
Document Management

Doxis named Gartner leader for document management again

Gartner's latest ranking boosts Doxis' appeal to enterprises seeking AI-ready document tools, as rivals race to automate information handling.

By Catherine Knowles • 3 min read • This month
Australians favour fashion portraits & anime in ChatGPT
Generative AI

Australians favour fashion portraits & anime in ChatGPT

More than half of early Australian users were trying the image tool for the first time, as prompts skewed towards portraits, anime and simple fixes.

By Mark Tarre • 4 min read • This month
6 digital marketing tools founders use to scale smarter
Data Analytics

6 digital marketing tools founders use to scale smarter

Small businesses can stretch tight budgets further as email, design and analytics platforms help them attract customers and cut manual work.

By Darian Kovacs • 10 min read • Last month
AI saves marketers time but not strategy, survey says
Digital Transformation

AI saves marketers time but not strategy, survey says

Most marketers say AI saves time, yet few see it freeing them for strategy as teams face higher output demands and more complex workflows.

By Sofiah Nichole Salivio • 4 min read • Last month
The AI visibility gap: Why paid, owned channels are no longer enough for B2B tech
Marketing Technologies

The AI visibility gap: Why paid, owned channels are no longer enough for B2B tech

AI tools now favour recent, credible coverage over paid media, leaving B2B tech firms with a growing visibility gap in search results.

By Patrick Keenan • 5 min read • Last month