Latest news

KnowBe4 and Synthesia launch AI avatar videos for security training, letting firms create, revise and localise content faster across 130 languages.

Adobe names 2026 award winners as Costa Crociere, TSB Bank, the NFL and Lenovo are honoured for data-led customer engagement.

OpenX names a new Vice President of Product and broadens two executives' remits as it steps up focus on curation, partnerships and CTV.

Innovid rolls out Hypermode to cut social campaign setup time by up to 80% across Meta, Pinterest, Reddit, Snapchat and TikTok.

Integral Ad Science widens independent verification on TikTok as search, commerce and lightweight app placements join its measurement coverage.

Adobe's Sneaks programme puts early-stage ideas on stage, with Principal Evangelist Eric Matisoff saying the live format can help concepts evolve into products.

Conductor unveils AgentStack to help enterprises track, shape and optimise brand visibility across AI search services and chatbots.

Adobe launches CX Enterprise Coworker to connect fragmented marketing systems and let AI agents carry out customer experience tasks with human oversight.

Adobe widens AI alliances with Amazon, Google, Microsoft, OpenAI and agencies to embed agent workflows across customer experience tools.

Adobe expands Experience Manager with AI visibility tools as businesses race to control brand truth across chat services and AI-driven shopping.

Adobe expands GenStudio with Brand Intelligence, giving marketing teams AI tools to bind brand rules, approvals and campaign workflows together.

Adobe unveils CX Enterprise to let brands run AI-powered customer journeys across partner platforms, with new agents, governance and orchestration tools.

Canva and Klaviyo deepen their tie-up with a one-click route from design to campaign-ready email templates, cutting manual rebuilds for marketers.

Moloco brings performance advertising to connected TV for app marketers, using its mobile AI to measure installs and engagement on the television screen.

Australian teams stand out as AARON awards crown global AI advertising winners, with Thinkerbell and other local collaborators taking top honours.

OpenAI widens Codex with Mac desktop control, browser tasks and new workflow tools for developers as it pushes the assistant beyond code generation.

Anthropic rolls out Claude Opus 4.7 with sharper coding, stronger image handling and new cyber safeguards, plus fresh API controls and review tools.

Anthropic replaces flat enterprise seats with token-based charges and monthly spending commitments, pushing more cost risk onto customers at renewal.

CaptivateIQ survey finds 91% of firms changed incentive strategy in the past year as AI, budget pressure and wider plan use speed up redesigns.

Vection Technologies showcases AI and VR tools for defence, healthcare and property as CEO Gianmarco Biagi targets wider international growth.