CMOtech Ireland - Technology news for CMOs & marketing decision-makers

Time Tracking stories

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AI prompts clients to question expert fees, report finds

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devops
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digital transformation
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partner programmes
One in three firms say clients now think AI can do expert work in-house, raising pricing pressure for agencies and consultancies.
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Boldyn expands project software to lift margin control

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devops
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data analytics
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digital transformation
Boldyn widens project software use across UK and Ireland as live cost data, forecasting and reporting boost gross margins and cut spreadsheet reliance.
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OutSystems launches agentic systems engineering for AI

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digital transformation
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martech
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cdp
OutSystems unveils Agentic Systems Engineering to bring governed AI development, shared context and enterprise controls to complex software estates.
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Dext launches Time Spent to track practice workloads

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data analytics
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digital transformation
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financial systems
Dext adds time-tracking insight to help accountants and bookkeepers spot workload bottlenecks and client-heavy periods on its Advanced plan.
Wialon

Inside Wialon's Partner Challenge: How telematics went off road at Dakar Rally

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uc
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digital transformation
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cx
Wialon took 12 top partners from 12 countries off road at the Dakar Rally, turning desert telematics into a high-stakes team challenge.
Overworked office employee ai productivity erosion work life balance

AI speeds up workdays but doesn't lighten workloads

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uc
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digital transformation
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erp
AI is speeding up shorter workdays but piling on more tasks, with rising collaboration, multitasking and weekend work, a study finds.