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Irish Stories

Search engines stories

Irish firms boost generative AI use as staff adopt it

Irish workers race ahead of their employers on generative AI, as staff adopt free tools faster than firms can set policies and pay for them.

By Mark Tarre • 4 min read • Thu, 12th Mar 2026

Global Stories

Search engines stories

Digital Transformation

Thryv urges small businesses to boost AI search visibility

Better online listings and reviews could help small businesses appear in AI recommendations as customers increasingly use chatbots to find local providers.

By Shannon Williams • 5 min read • Fri, 10th Apr 2026

Data Analytics

Trustpilot launches AI search tools for brand visibility

Brands risk losing search traffic as Trustpilot’s new tools track how recent reviews shape AI recommendations and rankings.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 9th Apr 2026

Marketing Technologies

AI bots hit publishers as referral traffic plummets

Publishers are losing readers and revenue as AI chatbots deliver 96% less referral traffic than Google search, Akamai found.

By Sofiah Nichole Salivio • 4 min read • Wed, 8th Apr 2026

Software-as-a-Service

Cloudflare & GoDaddy back AI bot identity standards

Small website owners will gain new tools to block, allow or charge AI crawlers as Cloudflare and GoDaddy back identity standards.

By Sean Mitchell • 5 min read • Wed, 8th Apr 2026

Marketing Technologies

Anaxi, Carnegie Mellon study AI data value, revenue models

As generative tools displace search, the partnership will test how AI datasets are priced and how platforms can balance advertising with subscriptions.

By Mark Tarre • 5 min read • Tue, 7th Apr 2026

Marketing Technologies

OpenAI adds shopping tools to ChatGPT with visual discovery

Shoppers using ChatGPT can now compare products side by side as OpenAI widens access to merchant-supplied pricing, reviews and features.

By Mark Tarre • 4 min read • Thu, 26th Mar 2026

Marketing Technologies

Google Research unveils TurboQuant for leaner AI memory

Google Research says its TurboQuant method and related algorithms can slash memory use in large language models and vector search without hurting accuracy.

By Sean Mitchell • 4 min read • Tue, 24th Mar 2026

Data Protection

AI aids product discovery, but shoppers shun checkout

AI is reshaping how shoppers discover products online, but Criteo data shows few trust it to handle checkout or share sensitive details.

By Shannon Williams • 4 min read • Fri, 20th Mar 2026

Digital Transformation

Adapting to change: How SEO specialists can leverage Google's generative AI update

Google's generative AI update pushes SEO into a new era, forcing specialists to prioritise intent, E-E-A-T and NLP over rankings alone.

By Haekal Aditya • 7 min read • Fri, 20th Mar 2026

Digital Transformation

The pros and cons of AI in content generation: all you need to know

AI is reshaping content creation, boosting speed and scale while raising urgent concerns over quality, authenticity and reader trust.

By Haekal Aditya • 5 min read • Thu, 19th Mar 2026

Customer Relationship Management

Why brand visibility is the most critical metric in today's AI-driven world

As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.

By Gemma Manning • 7 min read • Wed, 18th Mar 2026

Digital Transformation

The Golden Triangle of marketing in the AI era

As AI reshapes search, B2B brands must fuse thought leadership, media clout and GEO to stay visible, trusted and cited in summaries.

By Gemma Manning • 6 min read • Mon, 16th Mar 2026

Software-as-a-Service

saas.group tops USD $100m ARR as AI drives next phase

saas.group surpasses USD $100m ARR as it doubles down on AI-led upgrades and fresh acquisitions across its 25-plus software brands.

By Sean Mitchell • 4 min read • Fri, 13th Mar 2026

Customer Experience

Europe embraces AI but bristles at low‑quality content

Europeans are embracing AI for daily tasks and shopping, even as frustration mounts over a surge in low‑quality AI‑generated content.

By Shannon Williams • 5 min read • Thu, 12th Mar 2026

Stories from Other Regions

Search engines stories

Data Protection

BizCover launches business insurance quotes inside ChatGPT

Australian small businesses can now compare Public Liability and Professional Indemnity cover in ChatGPT, a first that shifts insurance discovery into AI.

By Sofiah Nichole Salivio • 3 min read • Tue, 31st Mar 2026