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Market research Stories - Page 15

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Market research stories

Deputy names Ciaran Hale as Chief Technology Officer to drive AI
Data Analytics

Deputy names Ciaran Hale as Chief Technology Officer to drive AI

Deputy has named Ciaran Hale as Chief Technology Officer to spearhead AI innovation and enhance technology for shift-based businesses globally.

By Jed Nykolle Harme • 3 min read • Tue, 17th Jun 2025
KX & NVIDIA launch AI Banker Agent to boost global trading
Data Analytics

KX & NVIDIA launch AI Banker Agent to boost global trading

KX and NVIDIA have launched the AI Banker Agent, an AI system designed to enhance real-time decision-making and client service in global trading markets.

By Catherine Knowles • 4 min read • Thu, 12th Jun 2025
APAC Retailers Embrace AI Amid Shifting Consumer Preferences
Digital Transformation

APAC Retailers Embrace AI Amid Shifting Consumer Preferences

Over a third of APAC consumers now use AI for shopping, boosting convenience and new brand discoveries, says Adyen's 2025 report.

By Sean Mitchell • 4 min read • Mon, 2nd Jun 2025
Nexxen unveils AI assistant to speed up campaign planning
Marketing Technologies

Nexxen unveils AI assistant to speed up campaign planning

Nexxen launches nexAI assistant, using generative AI to transform campaign planning by swiftly converting consumer data into actionable strategies.

By Sean Mitchell • 3 min read • Mon, 26th May 2025
European brands shift eCommerce strategies beyond Amazon in 2025
Digital Transformation

European brands shift eCommerce strategies beyond Amazon in 2025

Nearly 80% of European brands plan to expand eCommerce beyond Amazon in 2025, embracing hybrid models amid rising costs and operational challenges.

By Shannon Williams • 3 min read • Thu, 22nd May 2025
Qual at Scale: Unlocking the “Why” at a Whole New Level
Customer Experience

Qual at Scale: Unlocking the “Why” at a Whole New Level

Mercury Analytics launches Qual at Scale, an AI-driven tool offering in-depth qualitative research at survey scale for rapid, detailed consumer insights.

By Ron Howard • 3 min read • Thu, 8th May 2025
Finance pros boost productivity with AI but face ROI doubts
Digital Transformation

Finance pros boost productivity with AI but face ROI doubts

Two-thirds of finance pros in the UK and US use AI daily to boost productivity, yet many struggle to measure its ROI effectively, says new Emburse report.

By Shannon Williams • 4 min read • Thu, 8th May 2025
Acuity launches Agent Fleet AI to boost efficiency for banks
Digital Transformation

Acuity launches Agent Fleet AI to boost efficiency for banks

Acuity Knowledge Partners launches Agent Fleet, an AI platform designed to boost efficiency for banks, asset managers and private equity firms without more staff.

By Sean Mitchell • 3 min read • Thu, 1st May 2025
Open-source AI gaining popularity among young developers
Large Language Models

Open-source AI gaining popularity among young developers

A new Stack Overflow survey reveals 82% of global developers are now familiar with open-source AI, with younger developers leading the charge.

By Melania Watson • 3 min read • Wed, 9th Apr 2025
Open-source AI gains favour among new developers globally
Open source

Open-source AI gains favour among new developers globally

A Stack Overflow survey reveals 82% of global developers are engaging with open-source AI, highlighting its rising significance for younger professionals.

By Sean Mitchell • 3 min read • Tue, 8th Apr 2025
Contentful enters DXP market with new AI features, partners
Digital Transformation

Contentful enters DXP market with new AI features, partners

Contentful has launched new features and partnerships to enhance its content management system, marking its entry into the fast-evolving Digital Experience Platform space.

By Shannon Williams • 3 min read • Fri, 4th Apr 2025
Pureprofile launches AI tools for decoding consumer trends
Data Analytics

Pureprofile launches AI tools for decoding consumer trends

Global data company Pureprofile has launched three AI-driven tools to help brands decode online consumer sentiment and track emerging trends effectively.

By Sean Mitchell • 3 min read • Tue, 25th Mar 2025
Kaspersky acclaimed for OT cybersecurity innovation in Asia
Endpoint Protection

Kaspersky acclaimed for OT cybersecurity innovation in Asia

Kaspersky has been praised by VDC Research for its significant role in the Operational Technology cybersecurity market, particularly in Asia and Europe.

By Kaleah Salmon • 2 min read • Mon, 24th Mar 2025

Stories from Other Regions

Market research stories

AI shopping adoption in Canada grows 44% in one year
Fintech

AI shopping adoption in Canada grows 44% in one year

Adyen's report reveals 36% of Canadian consumers use AI for shopping, a 44% rise, with over half open to future AI-assisted purchases.

By Catherine Knowles • 4 min read • Thu, 22nd May 2025
Chorus boosts NZ business fibre with new 1Gbps option, faster fixes
Unified Communications

Chorus boosts NZ business fibre with new 1Gbps option, faster fixes

Chorus unveils a 1Gbps symmetrical fibre plan for NZ businesses, enhancing speeds and restoration times to boost digital productivity.

By Kaleah Salmon • 3 min read • Wed, 21st May 2025
Misalignment over AI adoption hampers UK mid-market growth
Customer Experience

Misalignment over AI adoption hampers UK mid-market growth

New research reveals a UK mid-market misalignment between IT and Business leaders on AI investment, hindering growth and productivity prospects.

By Shannon Williams • 4 min read • Fri, 2nd May 2025
Major brands to boost investment in loyalty programmes
Customer Relationship Management

Major brands to boost investment in loyalty programmes

A study by Apadmi reveals that 67% of major brands plan to elevate investments in digital customer loyalty programmes over the upcoming year.

By Shannon Williams • 3 min read • Wed, 9th Apr 2025
Pipeline360 appoints McCarthy as Senior Director in APAC
Security Information and Event Management

Pipeline360 appoints McCarthy as Senior Director in APAC

Pipeline360 has appointed Joseph McCarthy as Senior Account Director for the APAC region, aiming to bolster its B2B marketing services amid rapid regional growth.

By Kaleah Salmon • 2 min read • Mon, 31st Mar 2025