CMOtech Ireland - Technology news for CMOs & marketing decision-makers

About Sofiah Nichole

Sofiah Nichole Salivio mugshot photo
Sofiah Nichole Salivio
News Editor
Sofiah Nichole has balanced a dual passion for technical precision and the written word since 2017. Before diving into the world of Civil Engineering, she spent years navigating school press conferences and contributing to university publications, honing her skills as a versatile staff writer. Outside of her engineering labs, you can find her advocating for student voices and looking for the next great story to tell. She believes that whether you are building a bridge or a news report, the foundation must be rock solid.

Stories by Sofiah Nichole - Page 2

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Emergent launches Wingman AI agent for daily tasks

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crm
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digital transformation
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martech
Emergent's Wingman promises an always-on digital assistant that can juggle email, calendars and chat, while pausing for approval on bigger actions.
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AI shifts IT roles towards orchestration, SolarWinds says

Last week
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hybrid cloud
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digital transformation
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it automation
SolarWinds research finds AI is pushing IT staff into more strategic oversight, as governance and trust become key to using new tools effectively.
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Dayshape teams with Microsoft on AI staffing tools

Last week
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crm
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uc
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digital transformation
Dayshape, selected for Microsoft’s Agentic Launchpad, will let professional services firms query staffing, skills and project finances in Teams.
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GreyOrange launches AI simulator for warehouse planning

Last week
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robots
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supply chain
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digital twins
GreyOrange's new GreyMatter Foundry simulator lets warehouse operators test automation, labour and layout scenarios before spending capital.
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Cork Airport plans Ireland's largest solar carport

Last week
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power / energy
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clean technologies
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sustainability
Cork Airport to add 3,696-panel solar carport as part of GBP £200 million upgrade, with Greenvolt Next project set to cover Holiday Blue car park.
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Stegawave launches watermarking tool to tackle sports piracy

Last week
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saas
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integration
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content security
Stegawave's live watermarking platform traces pirate sports streams to subscriber accounts, with Clubber reporting a 100% detection rate.
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AI bots overwhelm identity controls in Australia & NZ

Last week
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data protection
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devops
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hybrid cloud
AI-driven bots and machine accounts are exposing long-running identity security gaps across Australian and New Zealand organisations, experts warn.
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Hyland appoints Lubor Ptacek as Product Marketing Chief

Last week
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document management
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data analytics
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digital transformation
Hyland names Lubor Ptacek Senior Vice President of Product Marketing as the software group sharpens its global AI product strategy.
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Cloudflare expands Agent Cloud for long-running AI agents

Last week
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devops
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edge computing
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apm
Cloudflare adds new tools for long-running AI software, with Dynamic Workers, Artifacts and Sandboxes aimed at making agents easier to run at scale.
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RUCKUS and Nokia launches Wi-Fi 7 optical LAN trial

Last week
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network infrastructure
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data analytics
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digital transformation
RUCKUS and Nokia test integrated Wi-Fi 7 and optical LAN platform for enterprises, promising lower power use and simpler building network management.
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Mail Metrics appoints Chief Revenue Officer Karl Kohler

Last week
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saas
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document management
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digital transformation
Mail Metrics taps Avanade Ireland's Karl Kohler as Chief Revenue Officer to drive UK, Ireland and European expansion toward USD $1 billion.
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Betashares expands robotics ETF & adds humanoid theme

This month
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robots
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semiconductors
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manufacturing
Betashares broadens its robotics ETF to 60 holdings, adds China A-shares and a humanoid robotics theme as it tightens AI rules.
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Adeptia Automate 5.2 adds AI access to integrations

This month
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devops
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digital transformation
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fintech
Adeptia 5.2 lets AI assistants probe live integration workflows as the software maker adds a Model Context Protocol server for real-time monitoring.
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Canon named Leader in IDC's high-speed inkjet study

This month
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digital transformation
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cx
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martech
Canon strengthens its position in IDC's high-speed inkjet rankings, with its own printhead technology, service network and market data praised.
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Wasabi buys Seagate's Lyve Cloud business in storage push

This month
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storage
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virtualisation
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data protection
Wasabi to take over Seagate's Lyve Cloud as David Friend's company expands enterprise storage reach and Seagate shifts back to hardware.
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Certes launches v7 with quantum-safe edge protection

This month
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firewalls
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data protection
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vpns
Certes says v7 extends quantum-safe data protection to edge systems, letting organisations secure hybrid workloads without application rewrites.
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Synthflow appoints Matt Alexander as Channel Chief

This month
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saas
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uc
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digital transformation
Synthflow names Matt Alexander Vice President of Channel and Alliances to deepen partner ties and drive international AI growth.
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UK SAP users warn of data gaps slowing AI adoption

This month
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data protection
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data analytics
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digital transformation
UK businesses back AI and SAP transformation, but only 4% are very confident in data quality and 94% say silos hinder real-time decisions.
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World Cup ad spend at risk from campaign data flaws

This month
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gaming
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martech
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digital entertainment
World Cup ad data flaws could put USD $3.9 billion in spending at risk, as Grasp warns inconsistent campaign naming may distort reporting.
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Sidetrade launches AI-native plan with three new products

This month
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saas
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private cloud
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data analytics
Sidetrade sets out a four-year push into AI-driven order-to-cash, with three new products due in 2026 and a shift towards usage-linked revenue.